As a lawyer, you already know that there are some things you simply can’t do yourself. Whether it’s your clients needing to hire a professional to represent them in court, or you looking for expert witnesses to make a case, you know how important it is to have the right person on the job.
Unfortunately, many lawyers forget that principle when it comes to digital marketing. Instead, they try to do their digital marketing on their own, or neglect it entirely and hope that word-of-mouth advertising will sustain their practice.
The good news is that you can establish a digital presence now, and when your practice needs consistent leads in the future, you’ll already have the pipeline ready. But you can’t do it on your own — it pays to have a professional do it right.
Local SEO Search has many years of experience helping small businesses succeed, and we’d love to help your law practice as well. Let’s take a look at why working with us makes sense beyond a reasonable doubt!
Search engine optimization (SEO) is the process of optimizing your website so that your pages show up on the first page of search results when ideal clients are looking for your services.
You do this by finding out what keywords are frequently searched by ideal clients and then creating pages on your website focused on those keywords. That might mean an article about “What to do after getting arrested for a DUI” or a service page offering divorce law services.
We know that everyone starts on Google if they want to know something. When you have high-quality SEO marketing for lawyers in place, your firm will be one of the first a potential client will see, which gives you the best opportunity to capture that lead.
How do you get optimized pages? That’s where Local SEO Search comes in. We are proud to have helped thousands of small businesses succeed with SEO and other digital marketing strategies. Curious what we can do? Schedule a 30-minute consultation with us today.
Some attorneys wonder if lawyer SEO makes sense for them, since they are smaller practices without a huge budget for digital marketing.
They’re always surprised when we tell them that being a small local practice isn’t a drawback, it’s a superpower! The truth is that someone who needs legal help in Pennsylvania isn’t going to contact a lawyer in North Carolina. They need someone locally who understands the state laws and can represent them in the right district.
Google wants to provide all searchers the most relevant information when they enter a query on the site, and when it comes to legal information, that means a local lawyer who understands the laws of the area. How does Google know you’re a local lawyer? It’s all about how you optimize your online presence.
For example, you can use keywords on your website that include your city, state, county, or even local landmarks. It’s also important to claim and fully fill out your your Google Business Profile.
Those clues will let Google know where you’re located so you can be featured in locally-focused search results. Even better, local SEO for lawyers gives you a great chance of showing up inthe Google local pack, which is a map of local businesses that often appears above the top search result. This map showcases local businesses that match the search term and includes the name, contact information, and reviews.
As you can see, being a local small business makes it easier to leverage SEO, not harder!
Small law firm SEO is available from a variety of marketing agencies. Why should you use Local SEO Search instead of another marketing firm, or simply doing it yourself? There are a lot of reasons, but here are just a few.
There’s no one-size-fits all. Just like you can’t use the same legal strategy for every single case, you can’t use the same SEO strategy for every business either. Many other agencies try to use the same approach for every client, and that simply won’t work in today’s market.
You need the right traffic. You wouldn’t advertise your criminal defense services to people who hadn’t broken the law — it would be a waste of time and money. It’s the same with digital marketing. If it’s not done right, you might get a lot of traffic, but none of them will become clients. We help you get the right traffic to your site — the folks that are ready to buy when they find you.
We’re small business experts. There are many different kinds of marketing. Each agency is unique, much like each lawyer is unique. You’re choosing a firm that has assisted over 10,000 small businesses in excelling with online marketing when you choose Local SEO Search. You can rely on us to do the same for you.
DIY is often a disaster. You’ve almost certainly seen people try to represent themselves in legal cases with disastrous results. The same often happens when small businesses try to do their own digital marketing. You already have plenty on your plate. When you hire experts to provide you the best SEO for attorneys, you have the opportunity to focus on what you do best as well.
You’re well aware that a firm that doesn’t have an internet presence may as well not exist in the market. However, having a website and a Facebook page isn’t enough — you’ll need the proper content and SEO optimization to reel in your target leads. That’s what we can help you with.
It begins with a free 30-minute consultation. You’ll directly speak to our owner and SEO specialist, John Vuong, during your session. He’ll explain what we can do to improve your online presence and answer any questions you have.
If we don’t believe you’ll see an outstanding return on investment in your first year, you won’t receive an offer. We’re committed to your success.
You can even get a FREE keyword research and competitive analysis report if you want to expand your business through SEO and digital marketing. This $999 report is what many firms charge for in your first month of service – but we’ll give it to you FREE before you start!
Ready to get started? Fill out the form below for your consultation now!