Industry Expertise in Digital Marketing
People often talk about “small business” as though it were one entity. After all, aren’t all small companies the same, with the same needs in digital marketing?
No, of course not. If there’s one thing we’ve learned through helping over 10,000 small companies succeed with SEO and online marketing, it’s that having industry experience matters. To get the best results with digital marketing, we do a deep dive into exactly who our clients are and what makes them tick.
We find out exactly what our clients offer and what makes them unique. Dentists are different than physiotherapists, yes, but dentists are also different from each other. Taking the time to understand that and not offering a one-size-fits-all solution is what makes Local SEO Search, Inc. unique.
Are you ready to learn more about how your specific company can excel online? Set up a free consultation today. We’re here to answer your questions and bring more ideal customers to your door.
What Industry Sectors Can Benefit From SEO?
What types of small businesses can benefit from digital marketing? It’s a bit of a trick question – they all can. If you want to be an industry leader, you have to be present and consistent online.
Almost all customer buying decisions begin with an online search. People don’t just look for clothes, books, or purses, either. They want services – lawn care, car repair, plumbing, and more. If your business is positioned properly, you can capture those prospects and turn them into customers.
Sometimes people are ready to buy right away – if your car isn’t running, you don’t have time to “think about it” before you find a mechanic! Others want more information before they decide to trust you – like understanding more about what goes into a dental procedure before they choose a dentist office.
Content on your website can address both sorts of people. Your blog will educate those who find your website and need more details before they purchase. Your product and service pages will help you connect with those who need an appointment today.
However, those pages need to be optimized. If your website isn’t considered authoritative, safe, and relevant by Google, your website will never show up in searches – which means to customers, you don’t exist.
Don’t lose those leads. Be among the industries growing quickly online and work with Local SEO Search, Inc. to have your website optimized based on your specific industry and company focus.
How Local Search Helps Your Small Business
In a lot of industries, the company you choose to work with is based on geography. Someone in Kansas can’t call a plumber from California, or take their car to a mechanic in Dallas. Being a local small business makes a big difference in many industries.
You might think that you should focus on local advertising instead of digital marketing. What’s important to realize, though, is that today digital marketing is local advertising. When you optimize your website, you need to use local terms that include your city, neighborhood, and even your street. This allows you to show up whenever someone nearby is searching for your services.
It’s also important to fill out your Google My Business profile completely, so you have a good chance to show up in the Local Pack. These special section of search results is highlighted and often above the top-ranking listing. The Local Pack includes a map, names of local businesses, reviews, and contact information.
If your website is carefully optimized, taking into account both your specific field and what makes your company unique, being local is a superpower. Don’t feel like you’ll be outdone by larger competitors – the right strategy can help you stand out to exactly the people you want to attract.
Why Choose Local SEO Search, Inc. for Industry Expertise?
Now you know that SEO can benefit a variety of industries, but why choose to work with us? Why not pick a different marketing firm or even do your own digital outreach?
Here are some things to keep in mind.
- Your Uniqueness Matters. As we said at the beginning, every industry is different. But even within industries, each company is unique. We believe that matters, which is why we get to know exactly what you do and why you started. We share your specific story with your prospects and help you attract the exact clients you’ve dreamed of serving. You aren’t like any other company. We help you share that!
- DIY Can Waste Time and Money. As a professional, you’ve probably had to fix more than a few customer DIY attempts in your day. From a haircut gone wrong to a sink that was installed badly, there’s a reason you’re the expert. The same is true for marketing. Don’t spend time and money only to get poor results. Let us do what we do best – promote your company – while you focus on your customers.
- You Deserve a Great Return on Investment. Some companies will charge you a fee for digital marketing but never quite tell you what they’re doing and how it’s making a difference. It can feel like throwing money away. With Local SEO Search, Inc., you’ll get clear reports that show you exactly how SEO is improving your bottom line. No guessing – we’ll give you the transparency you need.
As you can see, Local SEO Search, Inc. is the best choice for small businesses who want to tell their story and communicate what makes them stand out. We’ve helped over 10,000 small companies succeed with digital marketing – let’s get stared with yours!
Contact Us Today for a Free Consultation and Industry Analysis
If you’re ready to start seeing more of your favorite customers come into your doors, it’s time to set up your free consultation. Simply fill out the form below to talk to our owner and SEO expert, John Vuong. He’ll answer all of your questions and help you understand how digital marketing can impact your specific business.
If you already know you’re interested in digital marketing, you may also qualify for a free industry analysis, competition report, and keyword research. This service, valued at $999, is what many agencies charge you for in your first month. With us, it’s free!
Ready to get started? Fill out the form now!
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