One of the keys to excelling in search engine optimization (SEO) is to have a presence all over the internet. There are a wide variety of ways to do this, from link building to running a social media account. However, websites and social media accounts for business are not enough on their own.
Another great way to build your online presence is using citation websites. These sites allow you to list your business information and even have your customers and clients post reviews. Anyone who sees your listing will learn more about who you are and what you do.
Not sure where to find citation websites? That’s where working with a marketing company like Local SEO Search, Inc. can help. We not only help with social media accounts and SEO, but we can be a citation creator for your company as well.
It’s simply to get started – just click below to set up a no-obligation 30-min consultation!
How Can You Benefit From a Citation Builder?
What is a citation, exactly, and how can you benefit from using citation websites?
The answer has to do with search engine optimization and how having citations helps boost your profile, relevance, and brand awareness. First, having a mention on a good-quality website is always a benefit to your brand and company. You never know who will be searching for companies in your industry and find you on a citation website listing.
Secondly, a citation website provides links back to your site. This helps boost your authority online and makes you more visible and reputable to Google and other search engines.
You can also have happy clients post reviews of your business on a citation website. Like other review options, this can give potential customers a boost in the esteem they have for your brand. They may decide to try your products or services simply due to reviews.
Finally, a citation website allows you to post a lot of information about your business. Depending on the site, you will enter your business name, industry, contact information, hours, and even the types of customers you serve. You may even be able to post a portfolio of your best work or testimonials from happy customers.
As you can see, a citation is needed to boost your brand. It brings in traffic when high-quality leads find the listing directly, and it provides authority and credibility to help you rank more highly in Google.
How to Create a Citation Online For Maximum Impact
Now that you have a citation definition and know what you’re creating, it’s time to talk strategy. Like anything in marketing, there are tactics that make a citation more effective.
The citation format you want to use varies depending on the website you’re posting on. Most sites have fields that you fill in, making it easy to ensure you don’t miss anything. You may want to look at other citation examples on that same site to see what approach others are taking.
Next, be sure you use relevant keywords. Let’s say you’re creating a citation for a Chicago company. You will want to use local keywords describing your city, neighborhood, and even the street you’re on. This will make your listing easier to find by searchers while also giving Google cues on what you should rank for.
Finally, be sure to link other accounts to your citation listing. For instance, if someone is doing a social media account search, you want them to quickly find your Facebook page, Pinterest account, Instagram profile, and more.
Creating citations can seem overwhelming to many business owners. That’s why so many turn to marketing professionals like Local SEO Search, Inc. We’re here to make it easier for you to focus on what you do best without sacrificing your digital marketing in the process.
Ready to get started? Book your call today!
Why Choose Local SEO Search, Inc. as Your Citation Builder?
Now you understand the need for citations and what they do for your company – but why choose Local SEO Search, Inc.? Why not work with another company, or just do your own citations?
Here are some things to keep in mind:
- We Know Small Business. In any business you have a specialty – the things that you do better than anyone else. It’s the same in marketing. What we do best is help small businesses excel. We’ve helped over 10,000 small business owners grow through digital marketing, and we know the needs of smaller companies better than anyone else!
- You Deserve a Customized, Comprehensive Marketing Package. Citation building is just a small part of our overall digital marketing package. And we don’t believe in one-size-fits-all. Instead, we get to know your business and industry so that we can make custom recommendations just for you. We know that each company is unique, and we bring that out in your marketing.
- DIY Can Be a Disaster. If you’ve ever seen a list of “fails” online, you know what can happen when an amateur tries to do professional work. We don’t want your company to be embarrassed by inconsistent digital marketing or spotty profiles. We’re here to make sure every “I” is dotted and every “T” is crossed.
As you can see, working with a professional is the best way to get the citations and other digital marketing services you need. With Local SEO Search, Inc., you’re getting a company that understands you as a small business owner and is ready to create the custom plan you need.
Get Started With Citation Building Today
If you’re ready to boost your online profile and brand visibility, it’s time to give us a call. When you set up your consultation, you’ll speak directly to our owner and SEO expert John Vuong. He’ll answer your questions and help you see exactly how we can help.
You’ll only get an offer from us if we’re sure you will see an excellent return on your investment in the first year. You may also qualify for a free competition and keyword analysis, valued at $999. Many agencies charge for this in your first month, but with us it’s free!
Ready to get started? Fill out the form to book your call today.