Being a lawyer is a special expertise. You have to have thick skin – not just in court but everywhere. What’s with all the lawyer jokes anyway?
But it’s far more than that. You understand the minutiae of the law. You understand how precedents affect the written code and how you can take advantage of both legal rules and previous cases. You know the protocol of court and exactly how to get every detail you need to make your case.
When it comes to marketing, however, you’re a bit less confident. That is if you even have time to think about it between briefs. You hope your previous clients like you enough to refer others, but beyond that? Well, it’s a challenge.
That’s why you need an expert in your corner. Local SEO Search knows how digital marketing works and the strategies that can maximize your ranking on Google. Beyond that, we can help you develop educational content that helps prospects trust you and choose to hire you.
If you’re ready to grow your client base without learning a whole new industry, you should contact us for a free consultation today.
What is Lawyer SEO and Why Do You Need It?
Search engine optimization (SEO) is one of the most important aspects of marketing. It’s how you show Google that you’re highly relevant to your specific niche. You share important information, highlight your expertise, and use the right keywords in the right places.
If you’re a traffic lawyer and someone searches for “Traffic lawyer near me,” you want to make sure you show up near the top of the list of search results. With lawyer SEO marketing, you can make that happen.
The right lawyer SEO company can target the specific keywords that prospective clients use when they search for you. We can create helpful content for you to post on your website so that your pages are fresh and informative. And, of course, we’ll highlight your background so that Google will understand your authority in the area.
These steps help you rank well online, which means you’ll get a steady stream of new leads over time. This form of lawyer digital marketing can be a powerful foundation for the other outreach you do.
A lot of lawyers feel overwhelmed at the idea of trying to master the nuances of Google rating factors on top of their normal work. No problem – just let Local SEO Search, Inc. take care of that for you.
It’s easy to get started. Just sign up for a free 30-minute consultation where you can ask all of your questions and find out exactly how our lawyer SEO strategy can make a difference for your firm.
The Power of Local Lawyer Marketing Online
Some law firms feel like they simply don’t have the resources to really maximize their online presence. After all, isn’t the field dominated by huge firms with tons of money who just buy up all the best target keywords?
The answer is no! In fact, being a small local business is your biggest strength.
The reason is simple. People can’t hire a lawyer from anywhere in the world. They need someone local to them, who is admitted to the right courts and understands their specific legal issue. That’s why being local is so powerful – you’re the most relevant result when someone searches for a “lawyer near me.”
And Google is focused on serving up relevant results!
In fact, the best lawyer SEO companies (like us!) know that if you have a complete Google My Business profile and a website well-optimized for keywords that include your city and neighborhood, you have a great chance of showing up in Google’s Local Pack.
The Local Pack is a high-visibility box that shows nearby businesses that match a searcher’s query. It includes a map, company names, reviews, and contact information. This is often positioned above search result number one, so it’s the best way to leapfrog the competition!
Why Choose Us for Lawyer Marketing Online?
At this point, you can see how powerful online marketing is for every industry, especially local small businesses like your law firm. But why should you choose Local SEO Search as your lawyer SEO expert? Why not choose another agency, or try to do your marketing yourself?
Here are some reasons why.
- Small Business is Our Specialty. No one should hire a traffic lawyer to represent them in a divorce or a criminal attorney to handle a tort liability case. In the same way, agencies have their own expertise. At Local SEO Search, Inc., we’ve helped over 10,000 small and local businesses succeed with digital marketing. Another agency will try a one-size-fits-all approach, but we dig down into what makes your firm unique and capitalize on that in your marketing.
- You Deserve to Understand Your Investment. Many of our clients have worked with other agencies and come away frustrated at their lack of transparency. You can easily spend thousands of dollars and not know exactly what that money is doing. Not with us. We make it clear what every dollar is for and our easy-to-understand reports show you precisely how your digital marketing is improving your bottom line.
- Expert Help is Worth the Price. As you know from law, those who try to go it alone waste a tremendous amount of money and time – and generally don’t get the results they want. The expertise of a lawyer is well worth the price! It’s the same in marketing. DIY is usually a disaster of headaches, up-and-down results, and wasted money. Let us do it right the first time.
When you work with Local SEO Search, you’re getting the exact expertise that it takes to excel. Contact us to get started today!
Get Started With the Best Lawyer Online Marketing Today
As you can see, digital marketing is the perfect way to boost your small business and bring in new clients. And Local SEO Search, Inc. is the expert help you need to make it happen.
To get started, simply fill out the form below for a free consultation. You’ll speak directly to our founder and SEO expert, John Vuong. He’ll answer the questions you have and help you see exactly how we can bring new leads and clients to your firm.
If you know you’re ready to grow with SEO, you may also qualify for a free competitive analysis and keyword research report. This report, worth $999, is what many agencies charge for in your first month. With Local SEO Search, Inc., you get it free so we can start making a difference right away in month one.
Let’s get started!