Search engine optimization (SEO) allows you to target customers all over the world. Discover how to use it and how Local SEO Search can help today.
Search engine optimization (SEO) is the process of setting up your website so that it ranks well in Google. Sometimes you want to focus on local SEO, where you use local geographic terms to find those who are searching in your city or state.
Other times, your business is national or even multi-national, so you need to focus to be a bit wider. Whether you focus on local or global SEO, you can make a big difference in your online results, sales, and profits.
Are you ready to get the SEO your company really needs? We’re here to help. We specialize in helping small businesses succeed with SEO. You can get a FREE 30-minute consultation just by clicking below!
SEO focuses on improving your ranking for search terms that are related to your overall industry, products, and services. You can use locally-focused terms if you operate in a single area, or broader keywords if you have a larger focus.
For example, if you operate primarily in New York, you would want to use New York specific keywords. However, if you have locations all over the country, it’s best to focus on broad SEO so you can do well no matter where your prospects are located.
This doesn’t mean that you use generic keywords or ignore how competitive search terms are. Instead, you might use long-tail keywords, which have three or more words, to help focus your efforts. That way you can still be focused and relevant when you create content. You’ll be able to give searchers exactly what they’re looking for – and get rewarded by Google as a result.
When you use both types of SEO for your business, you’ll be investing in a long-term strategy that will bring in high-quality leads regularly over time. You’ll be able to see exactly where new customers are coming from as your SEO efforts boost your bottom line.
What can you expect from a company like Local SEO Search that provides SEO services?
SEO includes a lot of different strategies which can be broken down into two categories: on-page SEO and off-page SEO.
On-Page SEO is the easiest to control because it involves the steps you take to optimize your website itself. For example, doing keyword research and using the right keywords in the right parts of your website are examples of on-page SEO. Having high-quality web design is also important, because it impacts how a user experiences your website and can affect engagement. Google also looks for specific user-focused elements when ranking websites, such as mobile optimization, page load speed, security protocols, and more. That means that having an excellent user experience helps both your Google ranking and the rate at which your website turns visitors into customers.
Off-Page SEO is about building credibility online in ways that cause Google to view your brand as authoritative so your pages are ranked more highly. One of the biggest ways to improve your off-page SEO is to claim your Google Business Profile and complete it fully, using the keywords appropriate to your industry.
Not only does a fully complete Google Business Profile boost your search engine ranking, but it also provides credibility for your business in the eyes of customers. SEO strategies are always a win-win — they help your ranking but also help you build your brand for customers.
Another well-known strategy for off-page SEO is getting other high-quality websites to link to your website pages. You can do this in a variety of ways, from guest posting to getting listed in relevant directories and more.
The Local SEO Search difference is that we focus on small companies and will make sure that you understand what’s being done and what your results are every step of the way. We also only use ethical strategies in line with Google’s approved techniques.
Why should you work with an SEO service company instead of handling your digital marketing on your own?
Very simply, running a successful business is enough work on its own. No matter what industry you’re in, you need to bring in new customers, serve them, and deliver high-quality customer service after the sale. You also have to understand your industry and how it’s changing so you can keep up. Oh, and you’re managing staff as well!
With all of that going on, you don’t have time to become an SEO expert. As a result, your SEO effort will be much more difficult and likely to be unsuccessful.
Local SEO Search is here to make things easier for you and your company. We have decades of combined experience and specialize in helping small businesses succeed. We know how to set up your marketing so that whether you’re focused on a local area or need broader SEO, your results are excellent.
What’s it like working with Local SEO Search? We promise it’s not like any other experience you’ve had before. We don’t have a one-size-fits-all approach, because we know each company is completely unique.
Here’s what you can expect from us:
Not all SEO agencies are created equal. When you work with us at Local SEO Search, Inc. you’ll find that our boutique difference shines through from the first call. Small business is our expertise, and that makes us uniquely able to make a difference for your company.
Too many agencies treat SEO as a mysterious process that’s “helping”, even if they can’t prove it. Not us. When you invest in digital marketing it’s essential that you understand where your money is going.
You’ll receive easy-to-read reports that will help you understand exactly what’s going on with your SEO efforts. You’ll see where you’re getting new leads and how your new content is driving engagement. You won’t ever wonder if your marketing investment matters – because we’ll show you that it does.
We want you to be completely confident leaving your SEO marketing in our hands, so we’re always just a phone call away. Feel free to let us know anytime you have questions about your marketing.
When you fill out the form below to schedule your call with Local SEO Search, you’ll receive a FREE 30-minute consultation with our owner and SEO expert John Vuong.
But that’s not all! If you’re ready to see how SEO can improve your business’ bottom line, you may qualify for a completely free in-depth competitive analysis and keyword report. Many other agencies will charge for this in your first month of service, but with us, it’s included!
We’re proud to have helped over 10,000 small businesses succeed with SEO. We’ve worked with companies in a variety of industries all across North America. We’d love for you to be the next success story!
Ready to get started? Fill out the form below for your free 30-minute consultation. We can’t wait to show you how much you have to gain from digital marketing and SEO.
Ready to take your business to a new level? We’ll give you a FREE, comprehensive competitive analysis and keyword research recommendation report worth $999.
Book a call with John Vuong by filling out the form.